réclame

"Réclame son privilége de fille de France écrit dans un livre qui est à Saint Denis, de faire ouvrir les prisons," etc.

All the vile and secret arts of réclame and puffery were to find no place in its immaculate pages.

He is only a past master of réclame, of the art of advertising.

And his friends were not powerful enough to make up for his lack of réclame.