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traction
noun as in physical resistance, friction
Example Sentences
The practice was initially met with resistance because of its feudal undertones, but eventually it gained traction by the late 19th century, particularly in the hospitality and restaurant industries.
Despite the show’s producers scrambling to reassure audiences of the cat’s safety, a boycott campaign has gained traction on social media.
Their 9-0 defeat by Barcelona on matchday two made headlines, but on social media it was photos and videos of the travelling Hammarby fans that gained the most traction.
Once his post gained traction, he said he was messaged by representatives of the London upmarket department store.
Hopes were restored after a fundraising campaign, supported by West Derby MP Ian Byrne, gained traction with the public in Merseyside and beyond.
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From Roget's 21st Century Thesaurus, Third Edition Copyright © 2013 by the Philip Lief Group.
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