truism

There’s a truism in advertising that sex sells.

Were you aware of any DC dating culture truisms when you brought the show to that city?

Jackson Women's Health, the Supreme Court decision that ended abortion rights, it was a truism in the Beltway press that Americans were "bitterly divided" on abortion.

It is a truism with youth players that they have the power to make it impossible to ignore them through the excellence of their performance.

Also, going back to Sun Tzu or Napoleon, it’s been a truism that when your opponent is flailing, you shouldn’t get in the way.