take a loss on

“They’d rather take a loss on $500 in goods than eat what it costs to pay a medical bill, get sued or replace an employee,” Jason Friedman, a Dallas-based attorney who litigates workplace lawsuits, told The Washington Times.

Many locally owned restaurants would either forgo third-party delivery services and the wider customer base they provide or take a loss on third-party delivery transactions.

Dyrdeck, a former professional skateboarder and host of “Ridiculousness,” seemed content to take a loss on the home after buying it for $1.4 million in 2005.

When wholesale wing prices quadrupled to $4 a pound, Trey Lamont, owner of Jerk Shack in Seattle’s Belltown, knew he had to drop his popular jerk-fried chicken wings or take a loss on every order.

If a company wants to take a loss on a product in hopes of gaining market share, the free-marketeer’s thinking goes, that’s its prerogative.