data procurement

Two weeks after the Uihlein donation, money started flowing from Restoration PAC to a media network that did some data procurement and analysis for VoteRef, with payments totalling more than $955,000 as of the end of 2021, the FEC records show.

The government purchases most rice in India for redistribution, and according to its data, procurement of rice in Tamil Nadu dropped by 88 percent in 2017.

At a panel about the uses of so-called big data in advertising, Scott Howe, president and chief executive at Acxiom, a marketing technology and services company, predicted that in the next five years advertisers will have to “stop thinking about media procurement and start thinking about data procurement.”