utilitarian

But after it became clear the stadium needed a refresh in the 1970s, new owner George Steinbrenner delivered a characteristically heavy-handed renovation, bringing the park up to modern standards but replacing some of its classic design elements, such as the stately entrance and crowning frieze, with awkward, utilitarian elements like a spiral entry ramp and a smaller, clunkier frieze in the outfield.

And this is the problem that we promote this utilitarian “me first” sort of attitude on the left, and we've just been colonized by the right wing ways of thinking.

When Whole Foods opened in 1980, it merged the utilitarian supermarket experience with a hippie-minded desire to nourish oneself from the land.

"So it’s almost paradoxical that these are utilitarian goods," Josh Clarkson, a professor of marketing at the University of Cincinnati, told The Washington Post.

Other household products have similarly transcended their utilitarian roles to become pop culture icons.