tonality

The A, D and G strings are all tuned an octave higher than a standard guitar, adding a new level of tonality.

“He was really surprised by that, because he didn’t necessarily see it that way. At the same time, he was relieved because we’d found the right tonality for the story.”

“This time, however, we did it the wrong way. We lacked sensitivity around an incredibly serious tragedy, and our tonality was completely inappropriate. We are so sorry.”

The company apologized on Sunday for the video, saying it had “lacked sensitivity around an incredibly serious tragedy” and that its “tonality was completely inappropriate.”

But this production imbues modern vernacular in its tonality, and in a way that the audience understands.