likeness

Among other achievements, Jarmond helped the Bruins land a new apparel contract with Jordan Brand and Nike after Under Armour abandoned its commitment to a record-setting deal with the school and has positioned UCLA’s 25 varsity sports to compete in the evolving name, image and likeness space with several initiatives.

They could also turn to the transfer portal, which has become an increasingly large part of their recruiting strategy thanks to what Cronin described as exponential growth in name, image and likeness funding.

That would bump the Bruins toward the middle of the Big Ten standings and sustain their bowl hopes while also encouraging donors to supply more of the name, image and likeness funds needed to secure a strong transfer portal class.

It was a color-coded list of Cronin’s free-agent targets and the team’s name, image and likeness budget.

The statue, however, doesn’t capture Wade’s likeness to the satisfaction of numerous social media users, who have commented that it looks more like Laurence Fishburne, Kelsey Grammer, Ken Norton Jr. and others.