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Definitions

lucrative

[loo-kruh-tiv] / ˈlu krə tɪv /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Elon Musk, Sam Altman and a growing number of rivals are all fighting to become the leading player in the nescient but potentially lucrative market for brain implants.

From MarketWatch

"The business is not doing as well in the once lucrative North American market and China is not lining its pockets with riches either," said Dan Coatsworth, head of markets at AJ Bell.

From Barron's

Prosecutors allege that Diezani Alison-Madueke was provided with "a life of luxury" in the UK, which they say was paid for by those who sought lucrative oil contracts from the Nigerian government.

From BBC

Discovery, including the Warner cable channels, would be more lucrative for shareholders.

From Los Angeles Times

They just couldn’t compromise their brand integrity and personal dignity for the sake of those lucrative Food Network tie-ins.

From Salon