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traction
noun as in physical resistance, friction
Example Sentences
In both the EU and U.S., school- or regional-level initiatives and educational interventions seem to have the most reliability and traction.
Professional boxing is where the concept of the great white hope — and the Black villain — gained traction.
The practice was initially met with resistance because of its feudal undertones, but eventually it gained traction by the late 19th century, particularly in the hospitality and restaurant industries.
Despite the show’s producers scrambling to reassure audiences of the cat’s safety, a boycott campaign has gained traction on social media.
Once his post gained traction, he said he was messaged by representatives of the London upmarket department store.
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From Roget's 21st Century Thesaurus, Third Edition Copyright © 2013 by the Philip Lief Group.
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