sink or swim time

“However it’s sink or swim time in the aviation industry and the move could pay off if easyJet is able to expand its presence into more profitable routes.”

Ms Moran has said it is "sink or swim" time for the party after "10 years of decline" and it needs to restore "trust and credibility" with voters still angry about its record in government as well as its opposition to Brexit.

Falcao on loan is an interesting one – it’s sink or swim time.

It is sink or swim time people.

It is sink or swim time for Tesla.