opinion research

Evitarus, a public opinion research firm, gave $5,000, according to the filing.

“The best avatar for a voter writ large is a woman in a swing state who didn’t go to college,” says pollster Evan Roth Smith, from Blueprint, a Democratic public opinion research company.

According to the University of North Florida’s Public Opinion Research Lab, 70 percent of Florida voters said they would vote “yes” on Amendment 4.

The disparity between the 2016 polls and the election outcome was a “jarring event” for pollsters, as the American Assn. for Public Opinion Research put it in a postmortem.

What are some of the basic concepts of public opinion research?