trade-name

Main Entry:
trade name []
Part of Speech: noun
Definition: brand name
Synonyms: logo, logotype, registered trademark, service mark, technical name, trademark
Notes: a trademark is a name, symbol, or other depiction identifying a product, and the first trademarks were stamps and symbols used by ancient cultures to indicate who had made goods; a trade name is the name of the maker, not the product, but has the status of a trademark
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