undersell

Shankly, not one to knowingly undersell his players, told Keegan within a fortnight of arriving at Liverpool that he would play for England.

From BBC ● Jul. 20, 2026

Tribus and Gittens dance with skill and elegance, but they undersell the blink-and-you’ll-miss-them jokes so much that they barely register.

From New York Times ● May 8, 2024

"Don't undersell someone who comes from outside a system to change the system," Bruce Cahan, a professional colleague, said.

From BBC ● Mar. 26, 2024

“I guess what I would say, to be as charitable as possible, is that there are strong incentives in politics to undersell the costs of a program like this,” he said.

From Seattle Times ● Jun. 24, 2023

“He’s finding out how much we’re charging so he can undersell us!”

From "The Hiding Place" by Corrie ten Boom

But even Reitzes’ target undersells what is possible.

From Barron's ● Apr. 14, 2026

Mr. Vartanian also understates the importance of blockchain technology when he acknowledges that “cryptocurrencies and blockchain products have brought efficiencies and advances to payment systems”—faint praise that undersells what is happening in global finance.

From The Wall Street Journal ● Jan. 13, 2026

"Everyone starts off with the pace, but I think that really undersells Louis' value," he told Rugby Union Weekly.

From BBC ● May 22, 2025

The only way that Scott might not be a vice presidential “hopeful” is that the phrase undersells it.

From Slate ● Feb. 22, 2024

There is a great centralizing movement going on, since the large shop undersells and suppresses the smaller one, and combinations unite many great shops under one management.

From Essentials of Economic Theory As Applied to Modern Problems of Industry and Public Policy by John Bates Clark

While an associate justice, Alito’s power on the Court shouldn’t be undersold.

From Salon ● Oct. 6, 2026

But spending time around that ferry has made me wonder if modern life has undersold inconvenience.

From The Wall Street Journal ● Jul. 10, 2026

Indian media coverage mirrored the divide - some praised the minimalism, others questioned whether the moment had been undersold.

From BBC ● May 9, 2026

What‘s more, the suit says, the new agreements with Disney+ and Hulu were “‘sweetheart’ deals” that undersold how much value Disney was actually getting.

From Los Angeles Times ● Aug. 15, 2023

She’s undersold herself because she’s not simply a hugger, she’s a damn good hugger.

From "What If It's Us" by Becky Albertalli and Adam Silvera

Without wishing to draw the ire of Swifties, McIntyre may actually be underselling the World Cup’s potential economic impact.

From Barron's ● Jun. 19, 2026

“This really is the most historic sporting event of all time,” White said in a prefight video, underselling as always.

From The Wall Street Journal ● Jun. 15, 2026

One key point: Don’t sell yourself short by underselling what you accomplished.

From MarketWatch ● Jun. 2, 2026

After this uncharacteristic foray into newsiness, Mulaney doubled down on his self-deprecating style of underselling his series “Everybody’s Live,” which will air live weekly starting March 12 for 12 weeks.

From Salon ● Jan. 30, 2025

“Why, yes. I would be underselling my competitors.”

From "Native Son" by Richard Wright