profitability

Distributors counter that a one-size-fits-all window doesn’t work, especially for smaller and mid-budget movies, and that once a film taps out its earning potential at the theater, moving it to home viewing helps profitability.

Such revenue is often key to a film’s profitability.

Aarin Chiekrie, equity analyst at Hargreaves Lansdown, said fears of a price war that could squeeze profitability have "weighed on sentiment across the sector recently", but added "it hasn't materialised yet".

Experts say that Altman's seemingly newfound affinity for India might have to do with the country's profitability as a market.

As budget airlines struggle with profitability and major airlines cater increasingly to high-end customers, inexpensive airfare could be harder to come by, experts say.