preferences

NOUN

first choice

Synonyms

STRONGEST

choice desire inclination option predilection weakness

STRONG

alternative druthers election favorite flash groove partiality pick prepossession propensity say selection top

WEAK

cup of tea say so

Antonyms

STRONGEST

dislike hate

STRONG

rejection

WEAK

disfavor equality hatred last choice

NOUN

favorable treatment

Synonyms

STRONGEST

advantage priority

STRONG

advancement elevation favoritism precedence preferment promotion

WEAK

first place prelation pride of place upgrading

Antonyms

STRONG

demotion

WEAK

disfavor dislike equality hate hatred last choice rejection

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Sony said the move came "as consumer preferences and the broader entertainment industry continue to shift away from physical discs to digital".

From BBC • Jul. 1, 2026

We all listened to the radio, watched TV, went to the movies and bought books, and our preferences revealed the country’s desire for both comfort and change.

From Los Angeles Times • Jul. 1, 2026

Their findings indicate that these differences may influence food and beverage preferences and could help explain why certain sweetened products are especially appealing.

From Science Daily • Jun. 26, 2026

It limited the hiring official to a choice among the three highest-scoring candidates—the only truly effective way to limit the role of personal preferences in hiring decisions.

From The Wall Street Journal • Jun. 19, 2026

They would reveal their actual preferences later, in confidential e-mails to the people they wanted to date.

From "Freakonomics: A Rogue Economist Explores the Hidden Side of Everything" by Steven D. Levitt