preferences

NOUN

first choice

Synonyms

STRONGEST

choice desire inclination option predilection weakness

STRONG

alternative druthers election favorite flash groove partiality pick prepossession propensity say selection top

WEAK

cup of tea say so

Antonyms

STRONGEST

dislike hate

STRONG

rejection

WEAK

disfavor equality hatred last choice

NOUN

favorable treatment

Synonyms

STRONGEST

advantage priority

STRONG

advancement elevation favoritism precedence preferment promotion

WEAK

first place prelation pride of place upgrading

Antonyms

STRONG

demotion

WEAK

disfavor dislike equality hate hatred last choice rejection

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Sony said the move came "as consumer preferences and the broader entertainment industry continue to shift away from physical discs to digital".

From BBC • Jul. 1, 2026

Sony said Wednesday that it would stop releasing new video games for the PlayStation on disc in January 2028 following a shift in consumer preferences.

From Barron's • Jul. 1, 2026

We all listened to the radio, watched TV, went to the movies and bought books, and our preferences revealed the country’s desire for both comfort and change.

From Los Angeles Times • Jul. 1, 2026

Their findings indicate that these differences may influence food and beverage preferences and could help explain why certain sweetened products are especially appealing.

From Science Daily • Jun. 26, 2026

“I’m sure she was trying to make herself feel better. What can I say, Jupes? Despite your preferences, these girls can’t seem to handle the fact that I have a gorgeous female best friend.”

From "Odd One Out" by Nic Stone