market research

NOUN

consumer research

Synonyms

WEAK

census inquiry market survey opinion research poll public opinion research statistical study

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

More than 70% of Chinese firms operating in South East Asia plan further expansion, according to market research firm Euromonitor International.

From BBC • Apr. 21, 2026

That shift is already large enough to show up in market research.

From Barron's • Apr. 11, 2026

“Bitcoin has broken the ceiling of the falling trend in the short term,” according to technical analysis from market research group Investtech.

From Barron's • Apr. 6, 2026

“These verdicts mark an unsurprising breaking point. Negative sentiment toward social media has been building for years, and now it’s finally boiled over,” said Mike Proulx, a director at Forrester, a market research company.

From Los Angeles Times • Mar. 28, 2026

And radio stations will play only a small number of songs that have been proven by market research to appeal—immediately and overwhelmingly—to their audience.

From "Blink" by Malcolm Gladwell