market research

NOUN

consumer research

Synonyms

WEAK

census inquiry market survey opinion research poll public opinion research statistical study

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

More than 70% of Chinese firms operating in South East Asia plan further expansion, according to market research firm Euromonitor International.

From BBC • Apr. 21, 2026

That shift is already large enough to show up in market research.

From Barron's • Apr. 11, 2026

PetTV is available to paid subscribers of Tencent Video, which said its market research found that 66 per cent of dog owners leave the television on for their pets when they are out.

From Barron's • Apr. 3, 2026

“These verdicts mark an unsurprising breaking point. Negative sentiment toward social media has been building for years, and now it’s finally boiled over,” said Mike Proulx, a director at Forrester, a market research company.

From Los Angeles Times • Mar. 28, 2026

America’s fast food chains were not launched by large corporations relying upon focus groups and market research.

From "Fast Food Nation: The Dark Side of the All-American Meal" by Eric Schlosser