market research

[mahr-kit-ree-surch, -ri-surch] / ˈmɑr kɪtˈri sɜrtʃ, -rɪˈsɜrtʃ /

NOUN

consumer research

Synonyms

WEAK

census inquiry market survey opinion research poll public opinion research statistical study

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

It means that employees learn AI model evaluation alongside customer relations and master algorithmic bias detection alongside market research.

From The Wall Street Journal

According to market research firm Counterpoint Research, the sector saw a surge in the first half of 2025, driven by demand for Meta's devices and the launch of similar products by smaller brands.

From BBC

Their executives insisted they would never cannibalize sales outside China by exporting from those joint ventures, recalls Michael Dunne of market research and advisory Dunne Insights.

From The Wall Street Journal

Global market research company Circana said last month that the U.S. beauty industry grew across all metrics in the third quarter.

From MarketWatch

Daniel Skelly, head of Morgan Stanley’s wealth management market research & strategy team, thinks we haven’t seen the last of the current market reshuffle, but argues that quality will ultimately dictate its conclusion.

From Barron's