Kodak

Companies that rest on their laurels and fail to adapt to the times—think Kodak or Blockbuster—don’t survive.

The revival of Kodak is a testament: After filing for bankruptcy in 2012, the film maker ended 2024 with a cash balance of $201 million.

The city back then was home to three major employers — Kodak, Xerox and Bausch & Lomb — and they chose the route of health maintenance organizations, or HMOs, for corporate health coverage, adopting a model called “community rating” where everyone had the same costs regardless of their health condition.

Three Cannes prizewinners lead the field at this early stage, reflecting the agenda-setting import of the road from the Croisette to the Kodak.

He purchased a Kodak, a film camera.