infomercial

[in-fuh-mur-shuhl, -foh-] / ˌɪn fəˈmɜr ʃəl, -foʊ- /

NOUN

full-length television program existing solely to market a product

Synonyms

STRONG

advertorial commercial demonstration infotainment

WEAK

docutainment paid announcement

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

US media has been less enthusiastic in its reviews, with The Atlantic calling the documentary a "disgrace" and the Variety trade magazine describing it as a "shameless infomercial."

From Barron's • Jan. 31, 2026

“Unlike infomercial sleep books or costly consultants at $300+ per consultation, ChatGPT provides live troubleshooting at half the cost, at only $20 monthly.”

From Salon • Sep. 20, 2025

One of the first was “American Gigolo,” a 1980 film that has often been compared to an infomercial for Armani menswear.

From Los Angeles Times • Sep. 4, 2025

These tighter rules lasted for about 20 years before the agency once again eased up, making way for the next phase of the infomercial revolution.

From Slate • Feb. 21, 2025

It was like a stupid infomercial that was on repeat in her head.

From "The Parker Inheritance" by Varian Johnson