important

Just as important, the junior’s willingness to embrace Cronin’s coaching has accelerated his improvement.

"We've had so many other chances before that were missed" but this is a "very, very important stage in the process… and maybe gets us close to getting this war over with".

“Just being healthy is really important to me, so I’m just grateful for that.”

“She’s beloved and she has worked for that. And that was also important for this because I’m asking the viewer to go places with this character that get quite dark, that get uncomfortable.”

Most important, though, was that protests like these came to the conclusion that all PR is indeed good PR — which kicked off an era of advertising specifically meant to ignite a culture war.