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Definitions

gimmick

[gim-ik] / ˈgɪm ɪk /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Not as a gimmick to please the King.

From Los Angeles Times • Mar. 28, 2026

A statement said: "Utterly destroying HG Wells' classic novel, director Rich Lee... chose a goofy gimmick, hack dialogue, and a particularly hilarious performance by its lead, Ice Cube, to seize 2025's biggest number of statues."

From BBC • Mar. 14, 2026

The firms that treat prompting AI as something to become fluent in — not a gimmick or tertiary function — will win.

From MarketWatch • Feb. 25, 2026

"It's not just a gimmick, he buys into what the club means and what it means to the wider city," Swansea chief executive Tom Gorringe told BBC Wales.

From Barron's • Feb. 25, 2026

And, by an unforeseeable paradox, it was my career in the church that turned out, precisely, to be my gimmick.

From "The Fire Next Time" by James Baldwin