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| Main Entry: | |
| Part of Speech: | noun |
| Definition: | insistent marketing |
| Synonyms: | cold call, high-pressure salesmanship |
| Notes: | hard sell implies an aggressive approach toward a potential buyer; soft sell is a more subtle, suggestive approach |
| Antonyms: | soft sell |
Roget's 21st Century Thesaurus, Third Edition
Copyright © 2013 by the Philip Lief Group.
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Copyright © 2013 by the Philip Lief Group.
Cite This Source
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