gimmick
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
“No gimmicks — just smart repositioning of assets that creates a lot of flexibility going forward,” he said.
From MarketWatch
The actors became internet darlings, taking part in publicity gimmicks usually reserved for movie rollouts, like Vanity Fair’s lie-detector test.
From Los Angeles Times
Getting to know teammates and coaches through slideshow presentations sounded like a gimmick, but then players including Reaves noted how easy it felt to connect as a group despite having so many new pieces.
From Los Angeles Times
City AM's Adam Bloodworth concluded that the show at its core "is actually a fairly analogue musical experience", which sustains its quality "without relying on particularly viral moments, gimmicks or tricks".
From BBC
Treat the 65+ cohort as a structural, multi‐year tailwind, not a short‐term gimmick.
From Barron's
From Roget's 21st Century Thesaurus, Third Edition Copyright © 2013 by the Philip Lief Group.