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Definitions

gimmick

[gim-ik] / ˈgɪm ɪk /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

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The back-to-back best director Oscar winner of “Birdman” and “The Revenant” has always loved a showy gimmick, but here he puts his influences on bold display.

From Los Angeles Times ● Sep. 29, 2026

The major gimmick is to trot out surprise Marvel characters for applause moments, like guest stars blowing air kisses to the crowd on a variety show.

From The Wall Street Journal ● Jul. 30, 2026

Read more: New ‘Ex-Elon’ ETFs let you avoid SpaceX and Tesla — but are they just a gimmick?

From MarketWatch ● Jul. 10, 2026

There is no gimmick to “get,” other than the film’s loving lampoon of the TV movie.

From Salon ● Jun. 22, 2026

Every business needed a gimmick, I suppose, and hers clearly worked if she could afford a pad like this.

From "City of the Plague God" by Sarwat Chadda

Unfortunately, many legitimate-looking companies also use shell-company gimmicks to lower their tax bills.

From MarketWatch ● Aug. 27, 2026

In other words, for now Caniacs are safe in their chicken-finger fiefdom, free from gimmicks in their food—save those for the DJ booth.

From Slate ● Aug. 24, 2026

What doesn’t work are gimmicks like slapping protein into old brands.

From The Wall Street Journal ● Jul. 19, 2026

“They’re gimmicks, and the Supreme Court is not usually impressed by gimmicks.”

From Salon ● May 28, 2026

The story was so logically laid out, without the gimmicks of Penguin Island.

From "Bad Boy" by Walter Dean Myers




Vocabulary lists containing gimmick


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