gimmick

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

One comic gimmick involves Appa’s superhuman grip that can subdue even the mightiest of men.

From Los Angeles Times • Mar. 27, 2026

A statement said: "Utterly destroying HG Wells' classic novel, director Rich Lee... chose a goofy gimmick, hack dialogue, and a particularly hilarious performance by its lead, Ice Cube, to seize 2025's biggest number of statues."

From BBC • Mar. 14, 2026

The firms that treat prompting AI as something to become fluent in — not a gimmick or tertiary function — will win.

From MarketWatch • Feb. 25, 2026

"It's not just a gimmick, he buys into what the club means and what it means to the wider city," Swansea chief executive Tom Gorringe told BBC Wales.

From Barron's • Feb. 25, 2026

A gimmick or, in today’s parlance, a “branding.”

From "Middlesex: A Novel" by Jeffrey Eugenides