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Definitions

gimmick

[gim-ik] / ˈgɪm ɪk /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Millar said the NHS was in "crisis" with people "dying needlessly" - he denied that his call for a "national health emergency" was a gimmick.

From BBC • Apr. 8, 2026

One comic gimmick involves Appa’s superhuman grip that can subdue even the mightiest of men.

From Los Angeles Times • Mar. 27, 2026

But serious kudos to Kalshi for this marketing gimmick.

From MarketWatch • Mar. 18, 2026

That gimmick allows the audience and the characters to venture into the void of the unknown in unison.

From The Wall Street Journal • Mar. 12, 2026

The idea at the research lab in Workingham was something of a gimmick, a “media event” designed to show some of the emerging research.

From "A Deadly Wandering: A Mystery, a Landmark Investigation, and the Astonishing Science of Attention in the Digital Age" by Matt Richtel




Vocabulary lists containing gimmick