gimmick
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
It may sound like a gimmick but the supermarket chain's venture into the world of hospitality shines a light on something more complex.
From BBC • May 31, 2026
That was the gimmick, the talked-about secret to McDonald’s growing success: 15-cent hamburgers, 19-cent cheeseburgers, 10-cent fries, 20-cent milkshakes, ready for your arrival.
From The Wall Street Journal • Mar. 20, 2026
Indeed, even without its central gimmick, “Company Retreat” would still make a decent sitcom; there are funny characters speaking funny lines; there’s some good slapstick.
From Los Angeles Times • Mar. 19, 2026
But serious kudos to Kalshi for this marketing gimmick.
From MarketWatch • Mar. 18, 2026
The idea at the research lab in Workingham was something of a gimmick, a “media event” designed to show some of the emerging research.
From "A Deadly Wandering: A Mystery, a Landmark Investigation, and the Astonishing Science of Attention in the Digital Age" by Matt Richtel
Vocabulary lists containing gimmick
"Diary of a Wimpy Kid" by Jeff Kinney
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Smoke and Mirrors: The Lingo of Illusion and Deception
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The Lemonade War
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