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gimmick

[gim-ik] / ˈgɪm ɪk /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Whatever thematic capital “Disclosure Day” builds, it largely wastes on this gimmick and dumb action scenes.

From The Wall Street Journal • Jun. 10, 2026

Nevertheless, do the investors in the purchasing fund realize that its returns are artificially boosted by an accounting gimmick instead of investing expertise?

From MarketWatch • Apr. 27, 2026

Asked if the policy was a "potty gimmick", Swinney told BBC Radio Scotland: "No, it's about helping people who are really struggling in our society today."

From BBC • Apr. 17, 2026

That was the gimmick, the talked-about secret to McDonald’s growing success: 15-cent hamburgers, 19-cent cheeseburgers, 10-cent fries, 20-cent milkshakes, ready for your arrival.

From The Wall Street Journal • Mar. 20, 2026

A gimmick or, in today’s parlance, a “branding.”

From "Middlesex: A Novel" by Jeffrey Eugenides




Vocabulary lists containing gimmick


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