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gimmick

[gim-ik] / ˈgɪm ɪk /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Asked if the policy was a "potty gimmick", Swinney told BBC Radio Scotland: "No, it's about helping people who are really struggling in our society today."

From BBC • Apr. 17, 2026

When passwords are posted to Instagram and tables booked on an app, what is a speakeasy—and can it be anything more than a gimmick?

From The Wall Street Journal • Apr. 14, 2026

Not as a gimmick to please the King.

From Los Angeles Times • Mar. 28, 2026

That was the gimmick, the talked-about secret to McDonald’s growing success: 15-cent hamburgers, 19-cent cheeseburgers, 10-cent fries, 20-cent milkshakes, ready for your arrival.

From The Wall Street Journal • Mar. 20, 2026

And, by an unforeseeable paradox, it was my career in the church that turned out, precisely, to be my gimmick.

From "The Fire Next Time" by James Baldwin




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