flake

The company's founder, Will Keith Kellogg, is widely considered to be the inventor of corn flakes.

They found that flake cereals with fruit “played more into people’s need for sensory pleasure,” Food Business News reported.

It’s totally understandable to feel angry, hurt or embarrassed when someone flakes on you, and you might want to write that person out of your life entirely.

"You have to be very careful because you can only assemble the pieces a small number of times before the plaster starts to be damaged and it flakes off," he said.

Indeed, there are two kinds of snow on Mars: water ice and carbon dioxide, better known as dry ice, which has flakes that are actually cube-shaped.