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building up
| Main Entry: |
build up
|
| Part of Speech: | verb |
| Definition: | amplify, advertise |
| Synonyms: | add to, boost, develop, enhance, expand, extend, fortify, heighten, hype, improve, increase, intensify, plug*, promote, publicize, puff, reinforce, spotlight, strengthen |
| Antonyms: | lessen, let down, play down, weaken |
* = informal/non-formal usage
| Main Entry: | accrue |
| Part of Speech: | verb |
| Definition: | increase by addition or growth, often financial |
| Synonyms: | accumulate, amass, build up, collect, enlarge, flow, gather, grow, increase |
| Notes: | a person or thing is the subject of (acquire) the acquiring process; a person or thing is the object or goal of (accrue) the accruing process |
| Antonyms: | decrease, lose |
| Main Entry: | add |
| Part of Speech: | verb |
| Definition: | adjoin, increase; make further comment |
| Synonyms: | affix, annex, ante, append, augment, beef up, boost, build up, charge up, continue, cue in, figure in, flesh out, heat up, hike, hike up, hitch on, hook on, hook up with, include, jack up, jazz up, join together, pad, parlay, piggyback, plug into, pour it on, reply, run up, say further, slap on, snowball, soup up, speed up, spike, step up, supplement, sweeten, tack on, tag |
| Notes: | ad is short for advertisement while add means 'to join or unite' so as to increase in size, quantity, quality, or scope |
| Antonyms: | decrease, deduct, diminish, lessen, reduce, remove, withdraw |
| Main Entry: | advertise |
| Part of Speech: | verb |
| Definition: | publicize for the purpose of selling or causing one to want |
| Synonyms: | acquaint, advance, advise, announce, apprise, ballyhoo, beat the drum for, bill, blazon, boost*, build up, circularize, communicate, declare, disclose, display, divulge, drum, endorse, exhibit, expose, flaunt, get on soapbox for, hard sell, herald, hype*, inform, make a pitch, make known, notify, pitch, plug, press agent, proclaim, promote, promulgate, puff, push, put on the map, reveal, show, soft sell, splash*, sponsor, spot, tout, uncover, unmask |
| Antonyms: | hide, keep secret |
* = informal/non-formal usage
| Main Entry: | advocate |
| Part of Speech: | verb |
| Definition: | support idea or cause publicly |
| Synonyms: | advance, advise, argue for, back, be in corner, bless, bolster, boost*, brace up, build up, campaign for, champion, countenance, defend, encourage, favor, further, get on bandwagon, give a leg up, give a lift, go for, go to bat for, go with, hold with, justify, plead for, plug*, plump for, press for, promote, propose, push, recommend, ride shotgun for, root for, run interference for, say so, side, speak for, spread around, stump for, support, tout, uphold, urge, vindicate |
| Antonyms: | assail, attack, criticize, impugn, oppose, protest |
* = informal/non-formal usage
| Main Entry: | amplify |
| Part of Speech: | verb |
| Definition: | increase in size or effect |
| Synonyms: | add, augment, beef up, boost, build up, deepen, develop, elaborate, enlarge, exaggerate, expand, expatiate, extend, flesh out, heighten, hike up, inflate, intensify, jack up, lengthen, magnify, pad, pyramid, raise, soup up, strengthen, stretch, supplement, swell, up, widen |
| Antonyms: | abridge, compress, condense, contract, curtail, decrease, lessen, reduce, shorten, summarize |
| Main Entry: | augment |
| Part of Speech: | verb |
| Definition: | make greater; improve |
| Synonyms: | add to, aggrandize, amplify, beef up, boost, build, build up, compound, develop, enhance, enlarge, expand, extend, grow, heighten, increase, inflate, intensify, magnify, mount, multiply, pad, piggyback, progress, raise, reinforce, strengthen, sweeten, swell, tag on |
| Notes: | augment means to add more of the same thing; supplement means to add something, usually to make up for a deficiency |
| Antonyms: | decrease, degrade |
| Main Entry: | buttress |
| Part of Speech: | verb |
| Definition: | support, bolster |
| Synonyms: | back up, beef up, brace, build up, bulwark, carry, jack up, jazz up, prop, reinforce, shore, step up, strengthen, sustain, uphold |
| Antonyms: | let down, weaken |
| Main Entry: | cajole |
| Part of Speech: | verb |
| Definition: | attempt to coax; flatter |
| Synonyms: | apple polish, argue into, banter, beguile, blandish, bootlick, brownnose, build up, butter up, con, crowd, deceive, decoy, delude, dupe, entice, entrap, get around, get next to, hand a line, induce, influence, inveigle, jolly, lay it on thick, lure, make up to, maneuver, massage, mislead, oil, play up to, push, rub the right way, seduce, snow*, soap, soft-soap, soften, spread it on, stroke, suck up to, sweet-talk, sweeten up, tantalize, tempt, urge, wheedle, work on, work over |
| Antonyms: | bully, force, repel |
* = informal/non-formal usage
Roget's 21st Century Thesaurus, Third Edition
Copyright © 2013 by the Philip Lief Group.
Cite This Source
Roget's 21st Century Thesaurus, Third Edition
Copyright © 2013 by the Philip Lief Group.
Cite This Source
Copyright © 2013 Dictionary.com, LLC. All rights reserved.
