brainchild

The law change for a red card was the brainchild of Fifa president Infantino, who wanted something which would have "a deterrent effect" at the World Cup.

From BBC ● Jul. 20, 2026

The Cadiz project was the brainchild of British-born Keith Brackpool, who had a checkered record as an investment promoter.

From Los Angeles Times ● Jul. 14, 2026

It's the brainchild of Jo Mason, a City of London banker who tired of counterfeit profiles on dating sites.

From BBC ● May 21, 2026

It is the brainchild of a company called Campus Guardian Angel, which has pilot programs using the technology in Georgia and Florida, with growing interest in Texas.

From Barron's ● May 15, 2026

Broken Windows was the brainchild of the criminologists James Q. Wilson and George Kelling.

From "The Tipping Point" by Malcolm Gladwell

These brainchildren live in the space of abstract ideas, not in real space.

From Scientific American ● Sep. 11, 2021

All his life he was given to intense periods of noodling, forswearing meals, sleeping at his desk, testing and retesting his ideas, and shepherding his favored brainchildren to manufacture, marketability and profit.

From Washington Post ● Nov. 27, 2019

The three megaprojects are the brainchildren of the 32-year-old crown prince, Mohammed bin Salman, who has proposed sweeping reforms aimed at diversifying the economy away from oil and opening up Saudi society.

From New York Times ● Oct. 27, 2017

All of them were the brainchildren of Jobs, a technologist whose relentless perfectionism and long experience helped set the technology agenda for decades.

From Chicago Tribune ● Oct. 8, 2011

Other hobgoblins were the brainchildren of self-proclaimed experts who cooked up idiosyncratic theories of how language ought to behave, usually with a puritanical undercurrent in which people’s natural inclinations must be a form of dissoluteness.

From "The Sense of Style" by Steven Pinker