| Main Entry: | |
| Part of Speech: | verb |
| Definition: | further, improve |
| Synonyms: | advance, advertise, assist, encourage, foster, inspire, plug, praise, promote, push, support, sustain |
| Antonyms: | discourage, halt, hinder, hurt, prevent, undermine |
| Main Entry: | boost |
| Part of Speech: | verb |
| Definition: | increase |
| Synonyms: | add to, aggrandize, amplify, augment, beef up, develop, enlarge, expand, extend, heighten, hike, jack up, jump, magnify, multiply, put up, raise, up |
| Antonyms: | blow, decrease, hinder, set back |
| Main Entry: | acclaim |
| Part of Speech: | verb |
| Definition: | give approval |
| Synonyms: | applaud, approve, blow horn, boost, celebrate, cheer, clap, commend, compliment, eulogize, exalt, extol, give a bouquet, give a posy, give kudos, hail, hand it to, hear it for, honor, laud, praise, puff up, push*, rave, recommend, root, salute, stroke* |
| Antonyms: | berate, censure, damn, denounce, disapprove, dishonor, vituperate |
| Main Entry: | add |
| Part of Speech: | verb |
| Definition: | adjoin, increase; make further comment |
| Synonyms: | affix, annex, ante, append, augment, beef up, boost, build up, charge up, continue, cue in, figure in, flesh out, heat up, hike, hike up, hitch on, hook on, hook up with, include, jack up, jazz up, join together, pad, parlay, piggyback, plug into, pour it on, reply, run up, say further, slap on, snowball, soup up, speed up, spike, step up, supplement, sweeten, tack on, tag |
| Notes: | ad is short for advertisement while add means 'to join or unite' so as to increase in size, quantity, quality, or scope |
| Antonyms: | decrease, deduct, diminish, lessen, reduce, remove, withdraw |
| Main Entry: | advance |
| Part of Speech: | verb |
| Definition: | promote or propose an idea |
| Synonyms: | adduce, allege, ballyhoo, beat the drum for, benefit, boost, cite, encourage, foster, further, get ink for, hype*, introduce, lay forward, make a pitch for, offer, plug*, present, proffer, puff, push, put forward, put on the map, serve, set forth, splash, spot, submit, suggest, throw spotlight on, urge |
| Antonyms: | hesitate, stop, withdraw |
| Main Entry: | advance |
| Part of Speech: | verb |
| Definition: | increase in amount, number, or position |
| Synonyms: | boost, break the bank, develop, elevate, enlarge, get fat, get rich, grade, grow, hit pay dirt, hit the jackpot, improve, magnify, make a killing, make out, multiply, pan out, prefer, prosper, raise, strike gold, strike it rich, thrive, up, upgrade, uplift |
| Antonyms: | decrease, take back, withdraw |
| Main Entry: | advertise |
| Part of Speech: | verb |
| Definition: | publicize for the purpose of selling or causing one to want |
| Synonyms: | acquaint, advance, advise, announce, apprise, ballyhoo, beat the drum for, bill, blazon, boost*, build up, circularize, communicate, declare, disclose, display, divulge, drum, endorse, exhibit, expose, flaunt, get on soapbox for, hard sell, herald, hype*, inform, make a pitch, make known, notify, pitch, plug, press agent, proclaim, promote, promulgate, puff, push, put on the map, reveal, show, soft sell, splash*, sponsor, spot, tout, uncover, unmask |
| Antonyms: | hide, keep secret |
| Main Entry: | advocate |
| Part of Speech: | verb |
| Definition: | support idea or cause publicly |
| Synonyms: | advance, advise, argue for, back, be in corner, bless, bolster, boost*, brace up, build up, campaign for, champion, countenance, defend, encourage, favor, further, get on bandwagon, give a leg up, give a lift, go for, go to bat for, go with, hold with, justify, plead for, plug*, plump for, press for, promote, propose, push, recommend, ride shotgun for, root for, run interference for, say so, side, speak for, spread around, stump for, support, tout, uphold, urge, vindicate |
| Antonyms: | assail, attack, criticize, impugn, oppose, protest |
| Main Entry: | aggrandize |
| Part of Speech: | verb |
| Definition: | cause something to seem or be greater, bigger |
| Synonyms: | acclaim, applaud, augment, beef up, boost, commend, dignify, distinguish, enlarge, ennoble, expand, extend, glorify, heighten, hike, hike up, honor, hype, increase, intensify, jack up, jump, magnify, multiply, parlay, praise |
| Antonyms: | belittle, debase, degrade, depress, disgrace, humble, lower |