big idea
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
But then, the agency people unveiled their big idea: to create a campaign centered around reanimated digital avatars of our dead loved ones.
From Slate • Apr. 23, 2026
The big idea was to take Tesla’s learnings from its self-driving technology, which uses software and cameras to autonomously drive automobiles.
From The Wall Street Journal • Jan. 3, 2026
Fifa's big idea is to set up the best chance of blockbuster ties in the latter stages of the World Cup.
From BBC • Dec. 4, 2025
But the body, the return to something purely sensorial, is Laxe’s big idea.
From Los Angeles Times • Sep. 6, 2025
Three systems still had to be broken, but by Tuesday morning Elizebeth was ready with “a big idea or two.”
From "The Woman All Spies Fear" by Amy Butler Greenfield
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