assertive

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Most large importers—Walmart and Home Depot among them—haven’t embraced Costco’s assertive legal posture.

From The Wall Street Journal • Mar. 31, 2026

It has a faint, almost red-hot intensity; it’s not aggressive, but assertive.

From Salon • Mar. 31, 2026

There were consistent reservations about Frank's tactical approach, too: concerns he was not assertive enough in matches and was too focused on adapting to the opposition rather than imposing Spurs' own strengths.

From BBC • Feb. 11, 2026

But over time as social norms changed, so did attitudes toward assertive female Horses.

From Los Angeles Times • Feb. 10, 2026

I think we would have talked about awareness programs for gender bias, and how to teach female musicians to be more assertive in making the case for their own ability.

From "Blink" by Malcolm Gladwell