hype

For OK Go the music video is medium for personal creativity, hype, and branding.

His stories about his tenure in Washington hype his success in fixing housing problems in “inner cities.”

In short, my $18-plus-cost-of-replacement-filters Brita water system may not live up to the hype.

But as the hype surrounding the movie heightens, many are curious about the writer behind the story.

These are the standard selling points of the craft-distilling movement, with its locavore lingo, terroir talk, and handmade hype.

To bear the victor's hard commands, or bring The weight of waters from Hype'ria's spring.

But let us hype they distributed some of their superfluous coin among these hapless exiles to purchase food and a night's lodging.

It has to be withheld from hype-trainees, otherwise they might deliberately flunk their course.

I saw images of the ship riding along beside me, out there in the hype.

What should be held true – the hype or the dismal statistics?